12 most Instagrammable shops in London

London is full of shops from famous department stores to independent boutiques and what so many of them have in common is that they’re pretty beautiful places and many make you stop and take a photo! I often think that nowhere does shop front decoration quite like London so if you’re on the look out for the ones you’ve seen on Instagram and some of the most popular then take a scroll through these 12!

1. Moyses Stevens

Moyses Stevens

Moyses Stevens is a beautiful flower shop on Elizabeth Street that has some of the most gorgeous floral displays and is a popular feature on Instagram.

2. Barbara Harris Water Jewels

Barbara Harris

Barbara Harris jewels is one that I stumbled upon by accident when walking from High Street Kensington to South Kensington and had to stop to take a photo! I adore the mint green paintwork contrasting with the delicate pink flowers!

3. Daunt Books

Daunt Books must be the prettiest bookshop in London and is one of the shops with the most aesthetically pleasing interior! It’s a must for travel lovers (it’s specifically a travel bookshop) and photographers alike!

4. Aliceโ€™s

Alice’s in Notting Hill

Portobello Road is home to a bustling market and Alice’s sums the street up in one shop! Antiques and gifts galore spill out of the doorway onto the street. The audacious splash of red that decorates its front is instantly recognisable from the charming movie Paddington and a reminder of the street’s starring role in films such as Notting Hill & Bedknobs & Broomsticks!

5. Les Senteurs

Les Senteurs, Elizabeth Street

You can find Les Senteurs on Elizabeth Street which must be one of the most photographed streets in London due to the number of cute cafes and shops that sit along it! This perfume shop has the most incredible displays that change with the changing seasons. This Autumnal scene is one of my favourites that I’ve seen here ๐Ÿงก

6. Labour and Wait

The ink bottle green tiles of Labour & Wait are what make it stand out and a popular shop to find on Instagram! The green tiles are also a part of history as these are originals and would have shown that the pub that once sat inside this building was supplied by Truman’s brewery!

7. Neill Strain Floral Couture

Another wonderful floral shop that uses its exterior and speciality to showcase what it can sell and wow it always looks amazing! It’s very close to the equally Instagrammable cafe EL&N!

8. Biscuiteers


Ok I know that this says icing cafe on the front but is also a shop – a biscuit boutique in fact and whilst the downstairs is set up as an icing cafe (oh my gosh I know this is a real thing ๐Ÿคค) you can still buy biscuits to take away or give as a gift from the upstairs! The outside just looks like it’s ready to be iced in itself!

9. Well Walk Pottery

Well Walk Pottery in Hampstead Village

Close to Hampstead Station is the lovely little alley called Flask Walk which has cafes, pubs and curios shops along it and right at the end as it turns into Well Walk is the smartly dressed Well Walk Pottery. This is one of my fave Instagrammable shops in London because of the darling little lamp post that sits alongside it!

10. Maddox Gallery

Maddox Gallery

The Maddox Gallery is a world renowned group of galleries that showcase modern and contemporary art in exquisite galleries. In London you can find one on Maddox Street which is not only famous for its work inside but also the exterior displays which are often a work of art in their own right!

11. Fenwick


Fenwick is a ‘brilliantly British’ department store that’s been delighting shoppers since it opened in 1882. It often has some over the top displays outside to mark its entrance the most colourful of which could be this unbelievably extra floral display with every possible colour taking part!

12. Reiss, Leadenhall Market

Leadenhall Market

I’ve noticed a few times that Reiss has some excellent locations and this one in Leadenhall Market must be one of its best! Leadenhall Market itself is a popular spot for photos and to visit (it briefly featured in a Harry Potter film) and Reiss often pops up in the background because it has the most stunning angle!

Which of these shops have you been to?

For more Instagram inspiration in London check out these other posts:

Cat x

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